KG Mobility Emerges as a New Force in Automotive Industry with Focus on Electric and AI Technologies
In a significant shift signaling a new era in the automotive world, the SsangYong Motor Company has been reborn as KG Mobility. This change heralds a dynamic move into advanced mobility technologies, such as electric vehicles (EVs) and artificial intelligence (AI), marking a paradigm shift from traditional automotive norms. This transformation follows the acquisition of SsangYong by the South Korean KG Group, aiming to revitalize the brand and distance it from its previous struggles.
Originally founded in 1954 as Ha Dong-Hwan Motor Company, and later rebranded as SsangYong in 1988, the company has experienced a tumultuous journey. After a period under the ownership of Mahindra and Mahindra since 2010, SsangYong faced financial difficulties leading to receivership in April 2021. The entrance of KG Group in November 2022 as the majority shareholder marked a new chapter, with a focus on electrification, aligning with the group's broader M&A expansion plans in the automotive sector.
A spokesperson for KG Mobility expressed enthusiasm for the new direction: “After 35 years, we’re taking our first step towards evolving into a future mobility company. Our focus on new technologies like EV-dedicated platforms and AI positions us to grow as a proud partner in automotive mobility.”
In the UK the brand will be known as KGM Motors UK and accompanied with a new slogan – Go Different, KGM.
Kevin Griffin, Managing Director of KGM Motors UK, echoed this optimism: “Despite recent unsettled times, our future looks bright under KG Group. The move towards electrification, beginning with the Torres SUV model, heralds a new era for us.”
This transformation is already underway with the Torres midsize SUV, available in Korea in petrol form and soon as a fully electric EVX version. Set for a European launch in late 2023, the Torres EVX will be showcased at the 2023 Seoul Mobility Show.
The change in corporate identity to KG Mobility is part of a broader strategy to reposition the company as a leader in future automotive technologies. This rebranding is expected to rejuvenate the company's image and foster growth in new markets. The UK arm of the business, now known as KGM Motors UK, has embraced this change, aiming to continue its legacy as a respected SUV and pick-up truck brand, while also undergoing a visual transformation in keeping with the new brand ethos.
Amidst a changing automotive landscape, KG Mobility's focus on electric and AI technologies positions it at the forefront of the industry's future. With its first operating profit reported since 2016 and a reduction in operating losses, the company is on an upward trajectory. The excitement surrounding the new Torres SUV and its electric counterpart, the Torres EVX, highlights the brand's commitment to innovation and sustainability.
As KG Mobility continues to chart its new course, it stands as a testament to the resilience and adaptability of the automotive industry, embracing the challenges and opportunities of a rapidly evolving technological landscape.
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CarsVansandBikes.com: Revolutionizing Vehicle Advertising in the Digital Age
In the ever-evolving digital landscape, the quest for the perfect vehicle - be it a car, van, or motorbike - has been transformed by the emergence of CarsVansandBikes.com. Launched in 2021, this digital advertising website has rapidly become the go-to platform for motorists seeking new or pre-owned vehicles. Embodying the ethos As easy as CVB, the platform simplifies the search process, making it more accessible and user-friendly.
What sets CarsVansandBikes.com apart in the crowded online marketplace is its commitment to unbiased advertising. In a marked departure from industry norms, CVB eschews advertising or sponsored listings. This principled stance ensures that all vehicles are presented on CarsVansandBikes.com without any undue influence or bias, offering a refreshingly transparent experience for users. This approach starkly contrasts with other platforms where sponsored listings can often skew visibility and influence consumer choice.
The fair and transparent cataloging of advertising stock on CarsVansandBikes.com is another cornerstone of its service. By providing comprehensive details of each vehicle, beyond just listing prices, the platform empowers motorists to make well-informed decisions. This depth of information is crucial in an industry where the nuances of each vehicle can significantly impact buyer satisfaction.
A standout feature of CarsVansandBikes.com is its pricing model. When it first graced the online automotive advertising scene, CVB distinguished itself by not charging extra fees. In a bold move for 2024, the platform has further elevated its commitment to affordability. Now, neither motor dealers nor private motorists are required to pay to advertise their vehicles on the site. This initiative is a significant stride in democratizing vehicle advertising, allowing sellers of all scales to reach potential customers without financial barriers.
The platform's ethos of connecting sellers directly with potential buyers is a testament to its user-centric design. CarsVansandBikes.com goes beyond mere transactional interactions, fostering a community where detailed vehicle information is readily available. This approach not only aids in the selling process but also ensures that buyers are better equipped to make choices that align with their needs and expectations.
Operating under the trade name CarsVansandBikes.com, CarsVansandBikes Limited has positioned itself as a trailblazer in the automotive advertising industry. By offering its services completely free of charge, the platform breaks down traditional barriers, making vehicle advertising more accessible and equitable.
As CarsVansandBikes.com continues to grow and evolve, its impact on the automotive market is undeniable. With its user-friendly interface, commitment to unbiased advertising, and innovative approach to cost, CVB is not just a platform; it's a paradigm shift in how we find and advertise vehicles in the digital age.